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Digital Strategy vs Digital Transformation. Which One is Better?

Now we have entered the digital era, where everything is easier with the help of the internet and technology. In this era, all companies need to improve how they think, how they deal with consumers, partners, and vendors, and how the organization functions within them. What is Digitalization and Digital Transformation? Digitalization is transforming the...

Keuntungan dan Kekurangan dari: Bots vs. Human Interaction
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Keuntungan dan Kekurangan dari: Bots vs. Human Interaction

Dampak kecerdasan buatan (AI) pada customer service telah menjadi salah satu topik yang diperdebatkan secara luas dalam beberapa tahun terakhir. Dengan munculnya chatbot, yang didukung oleh AI, interaksi brand dan customer service telah bergeser ke bentuk baru. Facebook, Kik, dan bahkan Telegram meluncurkan platform bot di atas messenger mereka, dan semua orang dan siapa pun...

Succeed With Best Guide to Digital Strategy in 2020
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Succeed With Best Guide to Digital Strategy in 2020

NOW is the right time for you to turn this pandemic situation into a competitive advantage, especially for IT businesses. All consumption behavior has shifted into a more remote and mobile behavior. Which is the reason that you should take more time and energy to plan what we call Digital Marketing Strategy. What is Digital...