Seperti yang kita ketahui sejak terjadinya pandemi, efek berkelanjutan dari virus corona (COVID-19) masih terlihat secara luas dan berdampak signifikan pada sejumlah industri. Penyakit mirip pneumonia yang rentan menular ini hanya baik bagi beberapa bisnis, sebagian besar menawarkan produk dan layanan perawatan kesehatan, sementara banyak lainnya, dari maskapai penerbangan dan hotel hingga pusat kebugaran, telah terpukul keras. Rantai pasokan telah terganggu, pengangguran meningkat, dan masalah kesehatan masyarakat meningkat di banyak negara.
Selain berimplikasi serius bagi kesehatan masyarakat dan pelayanan kesehatan, virus corona (COVID-19) berdampak signifikan pada semua bisnis, khususnya di Indonesia. Terlepas dari penerapan kebijakan oleh pemerintah yang belum pernah terjadi sebelumnya dan penurunan suku bunga mendekati nol, pandemi masih mempengaruhi banyak industri.
Pangsa penjualan ritel internet turun setelah toko dibuka kembali pada bulan Juni tetapi proporsinya meningkat lagi pada bulan Oktober. Sejauh mana pergeseran struktural dalam perilaku konsumen masih harus dilihat. Sementara beberapa bagian dari industri ritel pulih setelah pembatasan dilonggarkan, di bagian lain, penutupan sementara memiliki efek yang berlangsung setelah penguncian Inggris pertama.
Layanan yang berhubungan dengan konsumen telah bangkit kembali sampai batas tertentu, tetapi mereka tetap jauh lebih kecil daripada di bulan paruh pertama 2020. Pada tahap ini, sulit untuk memisahkan kehilangan output sementara, yang disebabkan oleh pembatasan virus corona, dari perubahan perilaku jangka panjang yang dapat mempengaruhi industri selama tahun-tahun yang akan datang.
Penjual yang mengandalkan pelanggan untuk dapat mengunjungi toko mereka - daripada menjual secara online - mengalami penurunan besar setelah mereka diperintahkan untuk menutup pintu. Namun, untuk beberapa lainnya, pelanggan kembali dengan perdagangan kembali ke tingkat sebelum pandemi dan meningkat lebih lanjut, didorong oleh orang-orang yang masih menghabiskan lebih banyak waktu di rumah daripada sebelumnya.
Namun, di Indonesia, terdapat beberapa industri yang hingga kini, memasuki paruh pertama tahun 2021, masih dikategorikan sebagai industri paling terdampak COVID-19. Industri ini diprediksi akan terus mengalami kesulitan dan memerlukan waktu pemulihan yang cukup panjang. Artikel ini akan membahas 10 industri teratas yang mengalami dampak paling besar akibat pandemi COVID-19.
Film dan produksi TV adalah perusahaan yang rentan terdampak Covid-19. Jadi tentu saja banyak produksi film dan TV yang terhenti. Apalagi peredaran film tersendat karena semua bioskop tutup, festival/penghargaan pun dibatalkan.
Ambil contoh pada industri film Mandarin, misalnya, mengalami kerugian sekitar US $ 2 miliar pada Maret lalu karena film tidak tayang pada tahun baru China. Hollywood Tekor sekitar US $ 5 miliar di bulan yang sama.
Selain produksi yang terhenti, penayangan yang tidak mungkin didistribusikan bioskop juga tidak mungkin. Penyebaran yang amat rentan pada tempat-tempat pusat keramaian, salah satunya mal tempat bioskop berada, membuat industri ini mengalami kesulitan yang hingga kini belum ada solusi pastinya. Karena pemulihan bioskop akan memakan waktu lama, industri semakin mengandalkan distribusi digital streaming.
Bisnis money changer juga sepi di tengah pandemi. Ini karena perjalanan antar negara dibatasi. Jadi, banyak orang tidak perlu menukar uang. Pembatasan wilayah yang memicu penurunan angka penerbangan dan angka pariwisata menekan industri ini karena sama sekali tidak memberikan pendapatan. Begitu turis tidak datang ke sektor pariwisata, pendapatan para pengusaha langsung turun bahkan nol karena tidak ada lagi turis yang menukar uang. Kebijakan yang juga terus berubah karena kondisi yang tidak pasti membuat industri ini terseok-seok untuk bertahan.
Banyak hotel yang terpaksa harus gulung tikar karena tidak ada tamu yang menginap. Berdasarkan data resmi Kementerian Pariwisata dan Ekonomi Kreatif pada awal April lalu, jumlah hotel yang ditutup sementara akibat COVID-19 sudah mencapai 1.500 hotel di seluruh Indonesia.
Tingkat hunian hotel telah jatuh jauh di bawah rata-rata musiman di seluruh Indonesia. Tingkat hunian negara secara keseluruhan telah turun menjadi 30 hingga 40 persen sejak wabah dimulai pada awal Januari, di bawah rata-rata musim sepi biasa 50 hingga 60 persen, dengan beberapa hotel turun hingga 20 persen setelah Indonesia mengumumkan kasus pertamanya pada 2 Maret.
Pemulihan sektor pariwisata akan memakan waktu yang cukup lama. Menurut World Travel & Tourism Council (WTTC), industri ini baru akan pulih dalam 10 bulan ke depan. Sementara itu, Ekonomi Pariwisata memprediksikan akan lebih lama lagi, hingga 2022.
Maskapai penerbangan merupakan salah satu industri yang sudah diduga akan mendapatkan dampak yang sangat besar. Maskapai penerbangan Indonesia telah mengalami penurunan drastis dalam jumlah penumpang sejak awal Maret, mendorong banyak orang untuk mengambil langkah-langkah efisiensi dan memberhentikan karyawan mereka. Dengan pembatasan wilayah, larangan perjalanan, dan banyak kebijakan lainnya, industri ini harus terus bertahan hidup dengan sulitnya.
Maskapai penerbangan merupakan industri yang paling pertama mendapatkan dampak pandemi ini karena merupakan salah satu akses penyebaran COVID-19 yang meliputi jarak yang luas.
Berdasarkan analisis dari spglobal.com, industri yang paling terkena dampak adalah industri Maskapai Penerbangan. Alasan utama mengapa industri ini terdampak meliputi: penghentian lalu lintas udara secara massal, penutupan perbatasan, dan kebijakan tempat penampungan di seluruh dunia, yang semuanya telah menyebabkan dampak yang merugikan pada kinerja stok dan meningkatkan kekhawatiran tentang potensi kelangsungan hidup beberapa Maskapai.
Destinasi liburan populer di Indonesia bergulat dengan pembatalan ratusan ribu wisatawan, hingga merugi hingga triliunan rupiah. Mirip dengan maskapai penerbangan, dengan penerbangan yang sudah dijamin menurun, agen travel juga akan lenyap secara perlahan. Pandemi ini membuat banyak orang tidak dapat melakukan pariwisata, sehingga pemesanan tiket pun menurun. Turunnya pemesanan tiket tentu berujung pada angka pariwisata yang anjlok. Agen travel harus terus kreatif mencari cara bertahan di masa yang sulit ini.
Mengunjungi salon, tempat kecantikan, atau barbershop membutuhkan kita untuk melepas alat proteksi diri dari virus. hal ini membuat seseorang menjadi lebih rentan dan terekspos terhadap virus. Untuk beberapa waktu, industri ini pun berada dalam posisi yang sulit karena banyak orang yang tidak berani datang.
Selain itu, anjuran dan kebijakan pemerintah yang membuat orang-orang untuk tetap di rumah saja juga membuat mereka malas melakukan kegiatan di salon. Apalagi, kebutuhan akan salon atau barbershop ini bukan suatu keperluan yang amat mendesak dan bukan kebutuhan primer.
Penjualan properti akan lesu karena pendapatan masyarakat menurun. Jadi, banyak orang berpikir ulang untuk membeli properti. Kesulitan ekonomi yang dialami masyarakat tentu membuat banyak orang berpikir ulang untuk menghabiskan uang pada industri ini. Selain membutuhkan uang yang banyak pula, industri ini juga membuat kita harus keluar rumah dan beraktivitas diluar, yang mana bukan sesuatu yang dianjurkan pada masa ini.
Industri ini pun harus siap mengalami kemunduran karena customer behavior yang selalu berubah-ubah pada pandemi ini.
Dengan larangan untuk berkerumun, banyak orang yang menunda pelaksanaan resepsi pernikahan. Banyak pasangan yang akhirnya menunda pernikahan mereka, ada juga yang batal dan mengundurnya hingga waktu yang tidak dapat ditentukan.
Banyak juga pasangan yang memilih untuk membuat pernikahan yang lebih sederhana agar tidak merogoh kocek berlebihan pada masa pandemi yang membuat keadaan ekonomi menjadi rentan dan tidak pasti. Karena pernikahan sekarang dibuat lebih sederhana tanpa perlu resepsi, peran wedding organizer kini menjadi tidak lagi diperlukan.
Begitu pula industri yang berkaitan dengan hal ini, yaitu sewa gedung/venue pernikahan. Industri ini mengalami keanjlokan parah karena banyak pembatalan akibat kebijakan-kebijakan yang terus berubah-ubah.
Bisnis mal membutuhkan kerumunan orang. Itulah sebabnya pusat perbelanjaan termasuk sektor yang paling terdampak COVID-19. Sebelum pandemi, pusat perbelanjaan sudah terpengaruh oleh belanja online. Untungnya, mal dengan cepat beradaptasi menjadi tujuan rekreasi, hiburan, dan kuliner.
Namun, dengan social distancing dan peraturan PSBB, mal-mal tersebut kini praktis tutup, hanya membuka supermarket dan menjual barang kebutuhan pokok. Mal butuh waktu untuk memulihkan diri karena keramaian adalah "jantung" operasi bisnis ini.
Setelah pandemi, mal akan berbeda dari sebelumnya. Dengan semakin sadar akan social distance masyarakat, keramaian, termasuk keramaian, akan selalu dihindari di mal. Mal akan normal sepenuhnya jika vaksin sudah ditemukan dan digunakan oleh semua orang.
Pusat kebugaran atau studio kebugaran dan gym termasuk yang paling terpengaruh oleh pandemi, karena mereka rentan menularkan COVID-19. Aktivitas di ruang tertutup, kontak fisik, dan terutama berbagi peralatan fitnes yang digunakan bersama akan menjadi media transmisi yang sangat mudah. Selain itu, aktivitas olahraga yang tidak nyaman jika menggunakan masker juga akan membuat orang-orang rentan.
Banyak studio kebugaran dan gym di seluruh dunia tutup. Dan sebagai usaha bertahan hidup, pengelola menawarkan kelas kebugaran secara daring. Tentu, seperti yang diprediksi banyak ahli, proses pemulihan industri ini akan berlangsung lama. Sementara, industri yang menyediakan alat kebugaran di rumah akan berkembang pesat.
Apa yang dapat Anda lakukan sekarang untuk membantu menyelamatkan bisnis Anda? Salah satu solusinya adalah mengubah toko offline Anda menjadi online. Karantina tidak berarti bisnis juga harus dikarantina. Dengan mengubah toko offline menjadi online, Anda tetap dapat menjalankan bisnis dan melakukan transaksi online dengan pelanggan.
Untuk bisnis online, pastikan bisnis Anda tetap terjangkau saat pelanggan Work From Home. OneTalk adalah produk Omnichannel Customer Engagement dari TapTalk.io yang dapat mengintegrasikan berbagai platform pengiriman pesan untuk penjualan, pemasaran, dan support Anda. OneTalk meringankan Anda dari kerumitan menjawab pelanggan Anda di berbagai platform karena OneTalk menyediakan cara yang lebih cepat untuk merespons pelanggan Anda yang dapat meningkatkan penjualan dan pemasaran Anda di masa depan. Dengan OneTalk, Anda dapat menjangkau pelanggan yang bekerja dari rumah dari berbagai aplikasi messenger dan sebaliknya. Pelanggan dan pelanggan Anda dapat berbelanja dan bertanya serta menjawab secara online tanpa kerumitan dengan omnichannel OneTalk dari TapTalk.io.
Bisnis berjalan lancar dan menyediakan layanan kelas dunia dengan produk kami. OneTalk siap membantu Anda, hanya dengan satu dasbor untuk semua akun messenger Anda. Pantau pesan dari WhatsApp, Telegram, LINE, dan banyak lagi, di satu dasbor.
Pandemi membantu membawa raksasa teknologi dunia seperti Amazon.com Inc. dan Microsoft Corp. kepada kesuksesan yang baru pada tahun 2020. Pergeseran ke belanja online dan kerja jarak jauh dipercepat dengan kecepatan yang tidak dapat dibayangkan tanpa virus corona.
Tetapi ada tanda-tanda bahwa masa-masa kejayaan itu akan segera berakhir. Akhir tahun lalu, pemerintah di AS, China, dan Eropa secara terpisah mulai menyelidiki apakah Big Tech terlalu besar. Pengawasan di Washington diperkirakan akan berlanjut di bawah pemerintahan Biden, yang juga tampaknya cenderung melanjutkan pembatasan ekspor administrasi Trump terhadap perusahaan China yang merombak rantai pasokan global.
Sementara Big Tech mungkin menghadapi tantangan terbesarnya dalam beberapa tahun, beberapa sektor dapat melihat ke depan ke 2022. Dunia kendaraan listrik mungkin akhirnya akan tiba. Presiden terpilih Joe Biden berjanji untuk menjadikan keamanan siber sebagai prioritas. Dan Washington akan mulai membagikan insentif keuangan untuk membantu perusahaan AS tetap berada di depan saingan China.
Dunia teknologi pada tahun 2020 memiliki hasil yang beragam. Penjualan PC dan notebook mengalami tahun yang luar biasa. Bekerja dari rumah menjadi normal dan memaksa perusahaan untuk menyadari bahwa mengizinkan orang untuk bekerja di luar kantor bekerja dengan baik.
Tetapi itu juga merupakan tahun di mana media sosial menyebabkan peningkatan volume berita hoaks dan ujaran kebencian dan menjadi ancaman bagi demokrasi di seluruh dunia. Pada akhir tahun 2020, Facebook menghadapi gugatan anti-trust yang besar. Dua pendukung Silicon Valley, HPE dan Oracle, memutuskan untuk memindahkan kantor pusat mereka dari Silicon Valley. Sebagian dari AS memiliki pandangan yang lebih negatif tentang teknologi daripada yang positif, dan gerakan anti science mulai meningkat.
Namun, dunia teknologi akan memiliki setidaknya lima tantangan besar yang harus dihadapi pada tahun 2022 yang dapat membuat tahun baru menjadi tahun yang sulit bagi banyak perusahaan teknologi.
Dengan semua fakta itu, TapTalk.io memilih beberapa prediksi yang mungkin akan dihadapi oleh perusahaan teknologi pada tahun 2022.
Perusahaan sedang mempertimbangkan seperti apa kembali ke tempat kerja nantinya, dan logistik pasca pandemi perlu memasukkan keselamatan karyawan, baik fisik maupun mental.
Produktivitas kerja dengan sistem saat ini, work from home, tentu tidak sama seperti dulu saat semua pekerja melakukan kerja optimal dan kontributif di perusahaan. Komunikasi langsung yang dulu dilakukan juga dapat dengan mudah dilakukan ketimbang melakukan komunikasi lewat gawai.
Semua perubahan dan revisi yang disampaikan akan lebih mudah untuk diberikan saat bertatap muka langsung dan melakukan diskusi dengan cepat secara real time.
Hingga kini, TapTalk.io membatasi interaksi langsung antar pekerja dengan menerapkan sistem work from home atau bekerja dari rumah. Hal ini dilakukan untuk tetap menjaga keamanan semua sumber daya kami.
Seperti yang telah disebutkan juga pada poin pertama, produktivitas pekerja akan menjadi salah satu tantangan sekaligus masalah teratas yang harus ditangani pada tahun ini.
Produktivitas memang tetap akan ada pada masa pandemi ini, tetapi, tentu tidak akan sama dengan level produktivitas pekerja saat belum ada pandemi ini.
TapTalk.io selalu berusaha untuk menjaga level produktivitas dengan rajin menjalankan komunikasi pada setiap pekerjaan yang dilakukan.
Ransomware adalah jenis malware kriptovirologi yang mengancam untuk mempublikasikan data korban atau memblokir akses secara permanen kecuali uang tebusan dibayarkan. Meskipun beberapa ransomware yang mudah dapat mengunci sistem sehingga tidak sulit bagi orang yang berpengetahuan untuk memulihkannya, malware yang lebih berkembang menggunakan teknik yang disebut pemerasan cryptoviral.
Ransomware mengenkripsi file korban, membuatnya tidak dapat diakses, dan menuntut pembayaran tebusan untuk mendekripsi mereka. Dalam serangan pemerasan cryptoviral yang diterapkan dengan benar, memulihkan file tanpa kunci dekripsi adalah masalah yang sulit diselesaikan - dan sulit untuk melacak mata uang digital seperti paysafecard atau Bitcoin dan mata uang kripto lainnya yang digunakan untuk tebusan, melacak dan menuntut para pelaku dengan sulit.
Serangan ransomware biasanya dilakukan dengan menggunakan Trojan yang menyamar sebagai file sah yang mengelabui pengguna untuk diunduh atau dibuka ketika file tersebut masuk sebagai lampiran email.
Teknik deepfake biasanya berupa video atau audio yang dihasilkan oleh Kecerdasan Buatan dari orang sungguhan yang melakukan dan mengatakan hal-hal fiksi. Ini sering digunakan untuk membuat berita palsu dan bahkan melakukan penipuan dunia maya. Dampaknya sebagian besar dapat dilihat di bidang politik, yang bertujuan untuk mempengaruhi pemilih atau mengkritik kandidat lain
Beberapa contoh deepfake sangat meyakinkan. Mereka menunjukkan bagaimana teknologi pembelajaran mendalam dapat mengubah jalur pipa untuk seniman dan pembuat film 3D, dan secara serius mempersingkat waktu pengeditan manual. Namun, ada kekhawatiran yang berkembang tentang bagaimana teknologi tersebut dapat disalahgunakan untuk membuat video hasil rekayasa yang realistis yang memiliki tujuan negatif.
Semakin banyak orang yang menggunakan konten deep fake, yaitu konten yang dibuat agar terlihat nyata tetapi sebenarnya tidak dengan menggunakan AI.
Karena segala sesuatu harus dilakukan secara online, User Experience yang dirasakan oleh customer Anda terhadap produk akan menjadi terdampak. Poor User Experience atau Pengalaman Pengguna yang buruk akan mengurangi relationship intimacy (rasa kedekatan pengguna terhadap produk) pengguna karena segala sesuatu yang serba online.
Kami, TapTalk.io, selalu berusaha memastikan semua produk kami user friendly agar hal ini tidak terjadi.
Dengan 5 masalah yang disebutkan di atas, perusahaan teknologi harus berinovasi dan mengantisipasi masalah yang mungkin akan muncul. Hal ini dapat dilakukan dengan menyesuaikan diri dengan perubahan-perubahan yang mungkin terjadi dan merencanakan strategi antisipasi untuk masalah-masalah tersebut.
Today's great customer service is about reaching customers wherever they are. And now, there's one forum where more future clients are than everywhere else: live chat. Think of the way you speak to people every day. You're probably using iMessage and WhatsApp for family and friends, and you're probably spending more time talking to coworkers on Slack than in person (especially nowadays). And when we're talking to people every day via texting, customers want to be able to speak to the company as well.
Unfortunately, conventional live chat software is still rooted in old-school customer service methods. Customers are forced to adopt a queue attitude in conditions like these, where they are treated like a ticket number rather than a human being. Not only that, but the team's time is taken up with answering easy, routine questions as quickly as possible, while more complex or urgent requests – despite having a higher priority – are left waiting.
But, live chat can actually be used to boost your company. There are a lot of ways you can use it to your advantage.
There are 3 use cases for a live chat on your websites:
1. Marketing
You're missing out if you think live chat is just for customer service. The lead generation machine will benefit from live chat marketing. Live chat is being used by forward-thinking businesses to incorporate conversational marketing on their websites.
The issue is that a considerable portion of your website visitors who may purchase your product do not find their way to a feedback form or a demo request. In fact, the vast majority of them would depart without taking any action. The standard marketing stack's average conversion rate isn't pretty.
With live chat, the focus shifts from passively collecting contact information of a potential customer to proactively engaging people in conversation using targeted outbound messages. Instead of forcing people to complete static form submissions, go through the tedious marketing qualification process, and wait for follow-ups (that may never come), live chat helps companies engage with potential prospects in real time, be it with humans. Targeted conversation between people or via chat bot chat machine to spark their interest. Without messaging tools to engage them, these possibilities would simply disappear and be lost forever.
The lead generations to apply this method are Google and Facebook Ads with Call To Action or CTA. CTA will direct your customer to WhatsApp chat, and you can automatically send template messages. With OneTalk by TapTalk.io, a trusted omnichannel messaging platform, messages are received in your chosen platform and immediately greeted by template messages. Other than that, OneTalk has a Disposition feature that can track customer’s behavior analytics.
2. Sales
Live chat for sales! Today, customers have more choices than before. This means that they are in control of the sales process, and it is the company that provides an instant, profitable on-demand sales experience.
For a company that embraces this and creates rewarding, original and impactful sales experiences, the results speak for themselves. According to intercom, website visitors are 82% more likely to become customers if they speak up first. In addition, it is 13% more valuable than an account where the business did not have a conversation before signing up.
Not only that, but this is also another area where using bots to supplement your live chat makes sense: our research shows that bot-assisted conversations convert 36 percent better, owing to the fact that bots can respond faster than humans for most repetitive tasks.
3. Customer Support
Traditionally, most companies have viewed customer support as a cost center rather than a true value driver. As a result, they have done everything they can to reduce those costs, relying on an outdated support ticket system where the help center management, not the customer experience, takes priority.
This kind of support is no longer good enough. Conversely, customer support can be a factor that makes or breaks a customer's decision to work with you: According to Microsoft's Global Customer Service Status Report, 90% of respondents said customer service was an important factor in their choice and loyalty. To brands, and 58% will cut ties with the business due to poor customer service.
Live chat is the future of customer service, and it provides the type of chat support experience that is tailored to the needs of today's users. The customer doesn't want to be treated like a ticket, nor does he want to call the call center. They want quick and easy help in a way that makes them feel like humans.
But here's the good news: Live chat is not only better for customers, it's also better for business.
Best practices for live chatting
Adopting new guidelines for face-to-face chats is not without its challenges. Live Chat includes almost instant response, and many companies are afraid to manage the volume of messages that might come from adding live chat to their website.
For a business that may attract thousands or millions of people who visit their website each year, a 1: 1 conversation with every customer and prospect quickly becomes a daunting (not to mention extremely costly) task. But the good news is that you don't have to do this to be successful. Instead, it's about using live chat - as well as robots and automation - to help your team work more efficiently with the resources you have available.
Here are some simple live chat best practices to help you get the most out of your team.
Use the conversation support line
Many companies worry that installing a live chat program could "open the door wide" and cause their team to handle low-level customer inquiries ("How do I change my password?") Rather than problems or impactful questions.
This is where the conversation support line comes in. The Conversation Support Line is our framework for delivering fast, personalized customer support at scale, using a combination of proactive support, self-service and human support. By anticipating customer problems, using robots and automation to answer frequently asked questions automatically, and saving your team time and energy on high-cost items that require a human touch, you can optimize your resources and get the most out of live chat.
Set expectations
Just because you have live chat posted on your website doesn't mean you need to respond immediately. This will not only burn your troops, it is not true! Contrary to popular belief, conversation doesn't have to be direct, as long as clear expectations are set. Sure, in an ideal world, users might prefer direct responses, but in most cases they understand that more complex queries take a little longer to complete correctly.
The most important thing is to be direct and transparent. Above all, you need to tell them exactly when they will get a response. Live chat software like Intercom has a simple message answering tool to do this. This is only part of your customer's attention - don't leave them hanging at the end of the conversation. (And if you're trying to speed things up, remember that using custom troubleshooting and tuning robots can help you increase the resolution time by up to 50%.)
Extend the reach of your conversations with automation
One report shows that 89% of consumers want to be able to send messages to companies in real time, but only 48% have the tools to actually do so, which is why in past years live chat was an unpleasant experience. In fact, this so-called "live chat" is more like email than real time chat. Simply, it is not life at all.
Thanks to bot chat software and customer service, most live chat tools give you the ability to have a live and dynamic conversation, even when there is no one at the sender end of the message. For example, if you have a messaging program like Intercom, the launcher bot will automatically ask your visitors for their contact details so you can proceed.
Engage and Interact “More” with your customer
When your customer opens your live chat option on your website, your customer can immediately get a response and select their topics and send a message. They will be directed to their chosen messenger platform and therefore, their message can land on anywhere on your messaging platform. By using an omnichannel-based messaging platform, your messages can be received by your agent. They can immediately reply and resolve their messages by using a lot of features that was offered by OneTalk as a trusted omnichannel brand. Disposition by OneTalk Customer opens chat widget on website. Disposition will keep track of your customer’s topic and analytics. The disposition features ensures that an organization continues to listen to consumers and transforms all concerns and issues into a meaningful concept. OneTalk can assist you in keeping track of the statistics for each customer service case. This conclusion will assist you in gaining new market knowledge so that cases and issues do not recur in the future.
Other than Disposition, OneTalk can help you integrate omnichannel customer service with the WhatsApp Business API. Without the complicated process of answering with one WhatsApp user, you can have the benefits of integrating omnichannel customer service with the WhatsApp Official Business API. No need to wonder how to use multiple users for WhatsApp business. You can simply use only one WhatsApp number to increase credibility and customer confidence in your business. With OneTalk, you can log in to your WhatsApp business account with multiple users on multiple devices all at once. Now you can use your WhatsApp Web on multiple devices and answer your customers all at once. OneTalk can Boost agent efficiency with all the integrated messaging platforms. Using an omnichannel service such as OneTalk will give WhatsApp Web access to more devices.
Conclusion
We can now offer this experience at scale thanks to live chat. Live chat is the de facto way to communicate with customers and prospects when they're at their most interested – in real-time, as soon as they land on your website. Whether it's through 1:1 human conversations or automated with the aid of a chatbot, live chat is now the de facto way to engage with customers and prospects when they're at their most interested – in real-time, as soon as they land on your website. Using OneTalk could also work for your business to improve sales, marketing, and support.
To delve more into this, contact us and chat with our agent by WhatsApp or email.
In today's intensely demanding market world, customer service is a practice that should be top of mind for any employee at every business. Of necessity, a customer service team's main aim is to attract existing clients by making them satisfied. However, offering outstanding customer support requires more than just answering questions and addressing concerns.
Customers would focus on solving their issues on their own if they can do it easily and thoroughly. When a customer has an issue with your product or service, the first thing that comes to mind isn't to call you.
According to Dimension Data, 73% of customers choose to use a company's website for help, instead of using their social media, SMS, or live chat. Rather than dealing with a customer service agent, they now want to look for answers online through a FAQ post or an information base.
This kind of behavior causes companies to implement a self-service system. Self-service would be the most effective way to resolve issues because they don't have to wait for the company to answer. There are many ways to use customer service as marketing content:
1. Use Frequently Asked Question
Many of the questions asked by customers are usually repeated. And the answers to these often asked questions are a gold mine with content marketing opportunities.
You can create content such as FAQ forums to help customers with the same issues. For example, Amazon has a system where they strive to stop answering the same question twice. They gathered feedback from all of their customers so they can address the same issue that’s been happening to all of their customers.
2. Use Customer Review/Rating
You can use customer testimonials and ratings as sales materials. According to Wyzowl, 9 out of 10 people value what customers have to say about a company rather than what the company thinks about itself. And according to Spectoos, consumers are more likely to pay 31% more on a company that has positive consumer testimonials.
People trust feedback just as much as they trust personal endorsements from friends and family, but as long as you have outstanding customer service, you will benefit from good reviews online and include them in your numerous onsite and offsite advertising activities. This will prove that you care for your customers and at the same time endorsing your brand.
3. Create a Customer Service and Content Marketing Hybrid
According to The Center for Generational Kinetics, you can create an easy-to-navigate self-help video library. Begin by going through the most popular questions or issues that customers carry to you, and then make a short video that demonstrates how to resolve each one. This may include instructions on how to create an online account, upgrade a battery, or swap a previously purchased item.
Use informative titles for each video so that customers can type in a particular query and get tips that are important to their search. The most important thing is that the videos contain basic step-by-step instructions and can be watched on any mobile screen. If you want to take things a step further, ask your customers to submit their own how-to videos and award awards to the best. In that way, you can kill two birds with one stone.
These aren't the only ways to use customer support in a marketing sense, but they're among the most practical and efficient.
You can use OneTalk by TapTalk.io to help you create great marketing content. One of their useful features is Case Detail. It allows you to know the history of your customers and help you to handle it at a later date. By doing so, you can collect your customers' frequently asked questions and then create an information base or FAQ forum. This feature also helps you find out how long a client has been waiting for a reply, their case history, the channel they use, and much more.
They also have another feature that can help you regarding the same issue. It’s called Topics. With this feature, you can separate cases according to the topics you have created. This helps you to navigate how many issues your customers have in common. You can also use it to customize the incoming case according to the right agent based on their respective department. This way, your customers can quickly be served by the right people.
Combining customer service and marketing results in enhanced organizational communications and clear messages through the business. If the two teams interact, the customer service department is aware of the exclusive deals or content that the marketing department is pushing and may direct customers to. Customer service as a marketing content encourages cross-departmental teamwork, which is just what you get when you incorporate it into your overall marketing strategy.
**For more information about OneTalk and SendTalk, do not hesitate to contact the team by WhatsApp or email!
Given their access to critical market and buyer data, CMOs play a particularly important role. CMOs can bridge the gap between marketing and sales by gathering the most valuable information for sales and providing it to them in an easily digestible format. Bridging the gap between the two will generate more revenue in the long run.
However, in this year, businesses will be under more pressure than ever before to increase revenue. It has infiltrated the re-evaluation of all operations with the goal of determining what actually raises the revenue. This means that everyone in a company is now responsible for revenue in some way.
Those who related in this area will be a part of marketing's shift from sales support to revenue accelerator.
The pandemic has accelerated digital transformation, such as the use of AI, bots, and others. Because your teams and buyers are now all remote, solutions must be built to operate online and rely on technology such as artificial intelligence to allow your teams to focus on revenue-generating tasks.
The CRM that we know is being phased out in favor of dynamic conversation models that aggregate data, infer conclusions, and require less human management. Because everything uses data and AI, it may result in job displacement.
But, there’s no need to be worried, displacement does not always imply destruction. While administrative tasks like email databasing and CRM data logging will be replaced by A.I., the result will be a complete reorganization of how we view work, resulting in new opportunities that require creativity, agility, critical thinking, and emotional intelligence that only a human can provide.
The pandemic has compelled B2B buyers and sellers to go fully digital. Prior to Covid-19, most salespeople relied on high-touch tactics to close deals. Such as business lunches, live entertainment, and plenty of face-to-face interaction. Even if you weren't dining, you were probably flying from one location to another for a one-hour meeting.
According to Mckinsey & Company, all of those traditional approaches will no longer work. It is because the pandemic has changed everything, which has forced a high-touch process to become digital-first. This has accelerated the third marketing era, in which brands must meet customers on their own terms and learn to close deals in a purely digital environment. Even if we are able to reassemble in a safe manner, there is no going back to the way things were.
Increased customer expectations, massive technological advancements, and the rise of omnichannel commerce are just a few of the sales trends reshaping the industry.
According to Mckinsey survey, these pandemic-induced trends are expected to become permanent. It is clear that companies must consider how they will transform the in-store experience by utilizing emerging technologies and big data on customers. Customers want their shopping experience to be personalized in some way, and research shows that effective personalization can boost store revenues by 20-30%.
To serve today's highly digital, well-informed customers, stores are increasingly expected to provide a wide range of omnichannel services, i.e., services that can be accessed through multiple channels. Many consumers, for example, use a variety of channels to gather product information before making a purchase.
As omnichannel shopping becomes the new norm, consumers and retailers must be prepared to provide fast, flawless omnichannel delivery. OneTalk by TapTalk.io is one of the omnichannel services that you can use. They provide many channels, such as WhatsApp, Telegram, Twitter, Line, and Facebook Messenger. The use of this technology has provided easier communication and sales transactions
With OneTalk, you can answer all chats from your customers on various platforms in one inbox. Your customers can buy, ask questions, and get answers online without any hassle by coming to your physical store. By doing so it will provide a much easier transaction because everything can be done online. Other than that, you can also monitor how your agents attend customers.
If 2020 has taught us something, it's that you never know what's around the corner, but these movements are all about being adaptable and easy to adjust. Hopefully, these projections can help you prepare for the year.
What are the steps to starting a business? There are thousands of websites, including ours, that provide checklists to remind you of the various tasks you must complete when starting a company. These checklists are simply To-Do lists, despite the fact that they are really helpful in helping you remember important startup steps. They tell you what to do, but they don't give you any advice on how to run a successful company.
Of course, we all want to make millions of dollars. But what are you willing to sacrifice in order to achieve that goal? How many hours a week will you work continuously? How far do you want to stretch outside your comfort zone? How far will your family grow with you? To be successful, keep your business plan in line with your personal and family goals and resources.
The old formula - find a need and meet it - still works. It will always work. The key to success is finding a need you can meet, that you want to meet, and that will generate enough income to build a profitable business.
One of the most common mistakes startups make is believing that a large number of customers will choose to buy a product or service simply because the owner of the company likes the idea or knows one or two people who did it. To minimize your risk of loss, never assume that a market exists. Research the idea. Talk to real prospects (who are not family and friends) to find out if what you are trying to sell is something they will be interested in, and if so, how much they will pay for the product or service.
If you want your company to be a long-term success, you can't afford to focus on a tiny customer base to get you there. If you depend so heavily on one or two clients, you will still be at risk of losing badly if you lose one of them. Ideally, you will have a broad client base covering different customers in a variety of industries and locations.
You will face competition no matter what form of company you start or run. And if no one else is doing what you do, your potential buyer will almost certainly use a different product or service to meet their needs. To be successful, you need to research the competition and find out as much as you can about what they sell and how they sell it. Competitive research is something you should plan to do on an ongoing basis too.
One of the other best business tips and tricks is always to plan ahead. You don't want to get caught up in the hop by changing market forces or by other issues that could have been anticipated and taken into account. Just by keeping an eye on the future, you can always remain in control of your own destiny.
You don't need a complicated business plan if you're not looking to invest or invest a significant amount of money in your company, but you do need a plan - a plan that outlines your goals - your goals - and then establishes at least a road map outline for how you will get there. . Strategy will evolve as you gain a deeper understanding of your customers and competitors, but it will also help you stay focused and on the right track. To help create a basic plan, use our business planning worksheet.
Most people who are thinking of starting a business focus on what they will sell and who they will also sell. What they often don't consider is how the business will actually operate. For example, if you sell an item, how is it delivered? How much customer support will be needed - either to answer a question about a product or to respond to a delivery person who hasn't arrived? Do you need to accept credit cards? Will you bill customers? Who will follow up to make sure you get paid? Even if you are starting a small personal service business, this is an issue that you should consider and plan for.
I have heard several people advise potential business owners not to continue with their business until they have investigated every last detail of the business they want to start and are absolutely certain it will be successful and profitable. The problem with that approach is that it leads to procrastination. Nobody really owns all the pieces - even after they've started their business. Yes, you need to research the market, have a rudimentary plan, and do things like getting a tax ID if needed, register with local officials, if needed, etc. But if you try to make everything perfect before launching, you may never be able to start your business at all.
Some people believe that entrepreneurs are risk-takers. But for the most part, successful entrepreneurs don't like walking blindfolded. Instead, they take controlled risks. They test an idea on a small scale, then develop it
The distinction between successful individuals and the rest of society is that successful people learn about their mistakes and move on. They don't dwell on their shortcomings, blame the economy, curse their poor luck, or put blame on others. If the path to their target is blocked, they attempt an alternative route or, in some situations, select a more attainable goal.
Find a mentor, attend a like-minded community, learn all you can about the profession and how to get from where you are to where you want to be. Attend industry-related activities. When training opportunities arise, take advantage of them. Purchase expert-led courses. Even if you reach a certain level of success, you shouldn't stop looking for fresh new ideas that can take your business to the next level. You may be able to enter a new industry, use the latest technology, or simply take a new path to what you have always been doing. The most popular companies are still looking for fresh ideas and practical business tips and tricks they can use.
Track income and expenses, keep business and personal money separate and find the rules your business must adhere to.
If you want to start a business, then you need to develop systems and methods that will allow you to hire other people to do the project work according to your plans. You limit your growth potential if you don't get other people to work for you.
If the business you're starting needs investors to grow, do your best to find out what investors are looking for and where to find who might invest in your type of business. Local owners and venture capital groups are a good place to start - attend the meetings they are hosting or the meetings investors are talking about. Get a promotion so that it can be used to attract investors if you get the chance.
Ask what you want (politely.) I started my online business by participating online at GEnie GE's online service. When I am ready to send them a proposal to run a small business area, I can not only talk about my credentials in general, but I can also point out the places where I have contributed their services. I became one of America Online's premier content providers because I picked up the phone and put on a cold call. I ended up with a new consulting agency after I had started a conversation with a woman sitting next to me on the plane. Remember, people love interacting with people they know. Start rolling the ball and keep it up by continuing to communicate and introduce yourself to new people.
Even if you run a local business, you need an all-around digital presence. At a minimum, you need a website that looks professional, an email list that allows you to communicate with customers and prospects on a regular basis, and a presence on the social media channels your customers visit.
If you just stand still then you open yourself up to the risk of others overtaking you. You can use social media to find new ideas and trends to follow. Consider using a social media tracking and monitoring tool to see what your customers and competitors are saying about you and the industry in general on social media.
What is profitable now is not necessarily profitable in the next year or 10 years from now. So don't let yourself fall into the "This is how I always do things" habit. Open your eyes and ears to new things. Are there newer or better ways to market your products and services? Are customers asking for something you don't offer? Are there different types of clients you should target? Get answers by reading everything you can about your industry and listening to your customers.
Doing those 16 tips sounds like a great hassle, is it? But, you don’t need to worry about how hard it is. You can actually make your business succeed by improving your customer service. By doing this, you develop a great relationship with your customer, and in turn, you can achieve loyal customers.
OneTalk by TapTalk.io is an omnichannel messaging solution that integrates multiple messaging platforms for your business. Using WhatsApp Business API with multiple agents and at the same time, integrating other messages in other platform is possible with OneTalk.
OneTalk takes the hassle out of answering your customers across multiple platforms because OneTalk provides a faster way to respond to your customers which can increase your future sales and marketing. With OneTalk, you can reach customers who work from home from various messenger applications and vice versa. Your customers and customers can shop and ask and answer online hassle-free with the OneTalk omnichannel from TapTalk.io.
Your business can runs smoothly and provides world-class service with our products. OneTalk is at your disposal, with just one dashboard for all your messenger accounts. Monitor messages from WhatsApp, Telegram, LINE and more, on one dashboard.
OneTalk removes the boundaries between different sales and marketing channels to create a complete and integrated whole. The differences between the channels on-site, social, mobile, email, physical, and instant messaging disappear when one customer view and one shopping experience appear.
The ongoing COVID-19 pandemic storms have proved to be very effective in significantly changing consumer behavior. Most of the middle class and above (the middle class) withhold spending or spending in response to economic uncertainty and the risk of recession.
The impact of this behavioral change is very clear, household consumption spending has fallen sharply and has contributed significantly to the decline in economic growth in the second quarter and will continue in the third quarter. Even the IMF has officially stated that the COVID-19 Pandemic has become a global economic crisis marked by many countries on the brink of recession.
Given that the COVID-19 pandemic is forcing people to stay more at home so as not to catch the virus. Most of the activities take place online at home, both work, school and shopping. Business players are expected to learn digital marketing strategies to advance their business in a pandemic like this.
This is the right moment for business owners to maximize the marketing process with the help of digital marketing or online marketing services that will deliver a lot of benefits. Commercials in national media will make the product better known to the public. Given that in this digital era, competition is getting tougher. The number of e-Commerce is a breath of fresh air for online businesses.
Doing business through online is actually not difficult. As long as you master the market and have a good digital marketing strategy, the business will continue to exist. Supported by current conditions, more buying and selling activities are carried out online.
Online business requires you to master digital marketing and social media. If it is too difficult to learn, you can go to digital marketing services or other third party services that could help you with your sales.
The first strategy that you can adapt to your business, is to make the products or services that you sell easily accessible and affordable. For example, by providing easy payments, extending installment periods, reducing down payments, reducing packaging and increasing the number of payment options.
With this first strategy, even when customer purchasing power is declining, you don't need to reduce prices too drastically. This is because it's going to make cash flow critical. Conversely, this strategy will make your product or service appear friendly and empathetic to the financial condition of the customer, which is generally very difficult in a pandemic like today.
The second trendy sales strategy is to develop a more specific and unique customer segmentation. For example, you can make customer segments on the basis of their purchasing power, taste, where they live, and perhaps on the basis of their consumption behaviour. Performing Customer Segmentation will enable us to target customer targets with greater precision and matching accuracy.
The request, for example, is that you provide special discounts for fishermen's customers, workers' customers and informal workers who are currently struggling with purchasing power due to their reduced income. This second strategy has the power to keep cash flow even though the profit margin is declining, but not until it is completely eroded.
The third Strategy is the Green Ocean Strategy. This strategy works by increasing the sales reach and distribution of new markets that are more potential and still competitively silent. This strategy is generally used by companies that have experienced saturation, aka stuck with a specific market or target customer, or it could be that your company is experiencing regulatory barriers that are making revenue worse. It is therefore advisable to find new areas with regulations that are more friendly and business-friendly.
Expansion is an example of the application of this strategy, which means enlarging the sales pie by targeting new markets or areas that are still green, or by shifting production to goods that are urgently needed by the community during the COVID-19 pandemic. The latest example is some entrepreneurs who started working on the production of PPE, masks and hand sanitizers at affordable prices and maintained quality, at the same time they moved to open the market for herbal products such as herbal medicine, which turned out to be greeted with great fanfare and generated luxurious sales and were able to help. People who need support to increase immunity. So it turns out to be convincingly proven that even in difficult times like now, you can avoid bankruptcy or get stuck with complicated debts and don't have to run around chasing credit-collecting bandits.
The fourth strategy that you can use to keep the business alive in times of crisis, is called the Narcissistic Selling Strategy. Namely, increasing the availability (availability) of your product or service at every corner of the opportunity in the market, both the conventional market (offline) and the online sales platform.
That is, how can your product be everywhere, easy to find even in unexpected locations. This is very important because during a pandemic, customers are generally too lazy to go far to get the goods or products they are looking for.
But if it turns out that you are able to make the product or service narcissistic, then this is really beneficial for the product to be purchased immediately because it is easy to find, especially if it turns out that the product has a price that is easily accessible to customers, such as in the First Trendy Sales Strategy.
So how do you keep your products and services narcissistic and exist in most markets or sales platforms? It's very easy and there are many alternatives, the choice that is often used is to do a partnership or deposit goods. Another name is consignment. This fourth strategy, when combined with the three strategies above, will certainly have a tremendous impetus for increasing your sales.
The fifth or last strategy to increase sales during pandemic is the Humble Strategy. Maybe you are not familiar with this term, but I am sure that you will understand how it is implemented after this article.
This fifth strategy explains how the products and services that you market are easy for customers to feel and touch. So, they first feel the benefits and differences and the value that will be obtained from these products or services before finally deciding to choose or buy.
What is an example of this understated strategy? Recently a lot of people opened online training classes for free or for free. The goal is none other than so that some prospects, prospective clients or even existing clients gain insight and benefits about the new training module The 10 Habits of Highly Productive People. As a result, after participating in the free training, prospective buyers become aware and know that they need the product or training module, so for the second pull of course they have to buy and pay.
These five effective strategies are developed in such a way that to ensure that even in the challenging conditions during the pandemic, you are still able to survive and even grow sales, so that you can successfully pass through these difficult times with confidence.
Besides strategy, there is one more addition you should have in your sleeves to boost your sales. Can you guess what it is? Yep! Customer Service. Great customer service is a requirement for a smooth online transaction because there is practically no human interaction face to face. So you should support all your customers’ needs with a balanced customer service. Your agent or your representatives should have a great knowledge about your product and exudes sympathy and empathy when they serve your customers.
Omnichannel can help you serve better customer service. This service helps you build a good relationship between you and your customers virtually. OneTalk is an Omnichannel Customer Engagement product from TapTalk.io that could integrate multiple messaging platforms for your sales, marketing, and support.
When you need to be a proactive party to your customers, you can reach them first with the Start New Conversation feature that allows you to start a case so that your business can reach your customer first. You can use this feature just by entering your destination number.
But worry not! There are a lot of features that could also support your business so that it could enhance your customer service. Messages and complaints are integrated in a Single Dashboard, so this makes your customer service easy to manage. Various messaging platforms are supported with this service so your agent (or even agents!) can immediately answer them. Supported platforms in OneTalk are Telegram, LINE, Twitter, WhatsApp, e-mail, etcetera.
OneTalk also enables you to reach your customer all at once with the Broadcast Message feature. This will allow you to send messages to multiple recipients and even support various types of files, such as Images and Videos.
If you want to delve deeper with our feature, contact our agent and ask everything you want to dig. We will anticipate your messages!
Sekarang, semakin banyak perusahaan yang berfokus pada peningkatan pengalaman pengguna dengan menggunakan omnichannel. Berdasarkan survey, perusahaan yang menggunakan Omnichannel sebagai strategi customer engagement akan mempertahankan rata-rata 89% pelanggan mereka. Gaya pemasaran ini menciptakan banyak kesempatan bagi pelanggan untuk membeli lebih mudah karena memudahkan pelanggan untuk berkomunikasi melalui channel yang mereka punya.
Banyak brand besar seperti Disney, IKEA, Sephora, dan lainnya telah menggunakan omnichannel dalam bisnis mereka. Sebagian besar pelanggan lebih memilih perusahaan yang memanfaatkan omnichannel karena hal itu memungkinkan mereka merasa seolah-olah bisa mengendalikan pengalaman mereka, lebih menghemat waktu, dan bebas memilih channel ketika ingin berkomunikasi.
Sebelumnya kami pernah membahas Omnichannel. Singkatnya, Omnichannel adalah penyatuan beberapa channel dan sebuah strategi komunikasi sehingga mereka saling melengkapi untuk memberi pelanggan apa yang mereka butuhkan. Omnichannel menempatkan pengguna Anda di pusat segalanya.
Sebagian besar perusahaan berinteraksi dengan pelanggan mereka di banyak channel. Channel ini termasuk toko online dan fisik, media sosial, mobile application, dan banyak lagi. Dengan Omnichannel, semua channel komunikasi ini saling bekerja sama untuk memberikan pengalaman yang terintegrasi sepenuhnya.
Terdapat beberapa keuntungan yang bisa Anda miliki jika menggunakan Omnichannel, yaitu
Umumnya, omnichannel menawarkan fitur yang memudahkan Anda untuk memperoleh data pelanggan seperti history belanja mereka
Berdasarkan data yang sudah diperoleh sebelumnya, Anda bisa mengetahui perilaku pelanggan Anda seperti apa. Dengan begitu, Anda bisa merencanakan kampanye yang lebih sesuai untuk mereka
Anda bisa mengatur pesan yang masuk dan menyesuaikannya dengan agent yang akan menanggapinya. Hal ini akan meningkatkan efisiensi operasional karena setiap agent hanya akan menanggapi kasus berdasarkan bidangnya
Dengan menggunakan banyak channel, brand Anda akan sering dilihat oleh pengguna yang juga memiliki banyak channel. Hal ini akan meningkatkan kepercayaan dan mendorong mereka untuk berbelanja di bisnis Anda
Di Internet, Anda bisa menemukan berbagai macam penyedia layanan omnichannel. untuk mempermudah Anda, kami telah mengumpulkan beberapa penyedia layanan omnichannel terbaik untuk Anda. Berikut adalah beberapa penyedia omnichannel yang dapat Anda pilih.
Omnisend adalah omnichannel yang dibangun untuk e-commerce yang berfokus pada pertumbuhan. Mereka memiliki 5 channel yang bisa Anda gunakan, yaitu email, SMS, Web Push Notifications, Facebook Retargeting Sync, dan Google Retargeting Sync.
Melalui channel email, Anda dapat membuat kampanye profesional yang dipersonalisasi menggunakan fitur pemasaran email. Mereka memiliki beberapa template yang dapat Anda gunakan seperti email otomatis, newsletter, dan email transaksional.
Selain itu, mereka juga dapat menganalisa dan membuat laporan dari penjualan dan metrik kinerja Anda. Melalui data ini, Anda dapat mensegmentasikan pelanggan Anda berdasarkan item yang mereka beli, rata-rata jumlah pesanan, dan banyak lagi.
Omnichannel Zendesk menawarkan solusi yang memudahkan pelanggan untuk terlibat dengan bisnis Anda, dimanapun atau kapanpun sesuai dengan keinginan mereka. Channel yang dimiliki Zendesk adalah WhatsApp, Facebook Messenger, Twitter, LINE, dan WeChat. Mereka juga memiliki fitur live chat untuk menjangkau dan berkomunikasi dengan pelanggan bahkan sebelum mereka mengajukan pertanyaan.
Zendesk memiliki sistem tiket yang menempatkan email, obrolan, sosial, dan suara di tempat yang sama, sehingga bisnis Anda dapat lebih fokus pada percakapannya. Zendesk memungkinkan Anda mengakses data pelanggan agar Anda bisa menganalisisnya dan mengembangkan pengalaman terbaik bagi pelanggan Anda.
Freshdesk adalah sistem helpdesk berbasis cloud yang menawarkan solusi untuk layanan pelanggan. Freshdesk menyatukan percakapan dari email, live chat, telepon, web, dan media sosial, dan membantu Anda menyelesaikan masalah di berbagai channel dengan mudah.
Mirip dengan Zendesk, Freshdesk juga memiliki sistem tiket. Tiket dari berbagai channel akan masuk ke dalam satu inbox. Mereka juga memiliki laporan analisis untuk mendapatkan gambaran instan tentang kinerja helpdesk Anda, kebahagiaan pelanggan, dan kinerja tim Anda.
OneTalk merupakan produk Omnichannel Customer Engagement dari TapTalk.io yang bertujuan meningkatkan efisiensi dan kualitas hubungan bisnis dengan pelanggan Anda.
Channel yang dimiliki OneTalk adalah WhatsApp Official Business API, Facebook Messenger, Telegram, Twitter, dan Line. Semua channel ini akan digabungkan ke dalam satu inbox. Melalui OneTalk, Anda dapat mengakses data pelanggan dan menganalisanya agar Anda bisa memahami pelanggan lebih dalam, seperti kebiasaan, keinginannya, dan lainnya. Selain itu, Anda juga bisa mengirimkan pesan otomatis ketika pelanggan menghubungi Anda di luar jam kerja.
Harga Omnisend mulai dari $16 USD atau setara dengan Rp260.000 per bulan, tetapi mereka memiliki versi gratis juga. Omnisend menawarkan 14 hari uji coba gratis.
Harga Zendesk mulai dari $5 USD atau setara dengan Rp70.000 per bulan, per agent-nya. Mereka tidak memiliki versi gratis. Zendesk menawarkan 30 hari uji coba gratis.
Untuk layanan omnichannel, harga Freshdesk mulai dari $99 USD atau setara dengan Rp1,39 juta per bulan. Freshdesk menawarkan 21 hari uji coba gratis.
Harga OneTalk mulai dari Rp399.000 per bulan dan menawarkan 14 hari uji coba gratis tanpa harus mendaftarkan kartu kredit. Dibandingkan tiga penyedia omnichannel sebelumnya, Anda tidak perlu menggunakan mata uang asing untuk memakai OneTalk.
Setelah mengetahui fitur dan harga tiap brand yang menyediakan layanan omnichannel. Bagaimana memilih provider yang tepat untuk digunakan? Ini adalah beberapa hal yang bisa Anda perhatikan jika sedang mencari provider omnichannel.
Menurut Gartner, 85% pelanggan akan berkomunikasi dengan perusahaan tanpa berinteraksi dengan manusia sama sekali. Jika provider omnichannel yang Anda pilih tidak bot-ready, Anda akan kehilangan satu segmen pelanggan dan kalah dengan perusahaan yang omnichannelnya memiliki bot. Kecepatan pelanggan mengadopsi channel baru semakin meningkat. Anda akan membutuhkan penyedia yang siap dengan cepat mengintegrasikan bisnis ke channel pilihan konsumen.
Anda akan membutuhkan provider yang tidak hanya dapat menawarkan channel baru, tetapi juga dapat menawarkan integrasi yang mulus agar Anda mudah mengoperasikannya.
Ini bukan hanya tentang jumlah channel yang banyak, tetapi jumlah fitur baru yang akan disediakan oleh channel tersebut. Provider yang baik memberi Anda kemampuan untuk memanfaatkan fitur-fitur baru ini dengan mudah dan cepat.
Untuk menawarkan pengalaman yang benar-benar sesuai dengan brand, Anda memerlukan provider dengan interface yang rapi dan kemampuan untuk mempersonalisasi tampilan itu agar sesuai dengan brand Anda. Ini penting karena hal tersebut akan menampilkan citra perusahaan Anda.
Anda memerlukan pelaporan terpercaya yang dapat Anda peroleh dari kejadian nyata. Idealnya, ini harus dimasukkan ke dalam solusi yang ditawarkan provider omnichannel. Dengan data ini, Anda bisa mengetahui lebih dalam tentang pelanggan dan kinerja agent Anda
Anda harus memilih provider yang dapat menyesuaikan dengan kebutuhan Anda. Provider yang sering mendengarkan penggunanya akan memberikan kesempatan bagi Anda dan dirinya sendiri untuk berkembang.
Nah, berdasarkan tips tersebut, Anda bisa memilih OneTalk. Provider ini merupakan salah satu karya anak bangsa, jadi Anda tidak perlu khawatir jika kesulitan dalam berkomunikasi atau melakukan pembayaran. OneTalk selalu aktif mendengarkan usulan yang diberikan penggunanya supaya OneTalk tetap menjadi solusi omnichannel terbaik. Mereka juga menyediakan panduan step by step dan integrasi yang mulus sehingga Anda mudah menggunakannya.
OneTalk didukung oleh interface yang dapat dipersonalisasi sesuai dengan citra brand Anda. Selain itu, Mereka juga menyediakan fitur Disposition agar Anda bisa mempelajari data pelanggan dan mendapatkan insight business
All industries and sectors have been challenged by the COVID-19 pandemic, and higher education has been no exception. In the effects of and response to the pandemic, the diversity of campus cultures, financial health, business models, and students have contributed to a similar diversity. For higher education, there was no pandemic blueprint, and 2020 was a year that needed a decade of commitment and transition.
And still, it will end the pandemic. Epidemiologists will no longer appear on television shows on a daily basis sometime in the future, and public spaces will no longer be labeled with circles every six feet. What is left, what are we going to face on the other side of COVID-19, and what part can technology play in the forthcoming recovery?
We have all developed a new way of thinking about the future after the pandemic. We've discovered the futility of making long-term preparations to alleviate an illness with nuanced and poorly understood signs, diagnosis, medications, and prognoses. Most of us have realized that a pandemic can not be handled successfully by obstinacy, cheerleading, skepticism, and magical thinking. The usefulness of contemplating scenarios and increasing our resilience and versatility has also been taught.
Scenarios allow us to predict possible potential alternatives, so that we are prepared not just for what we may expect or fear, but also for what is actually happening. When situations change and new knowledge comes to light, agility and versatility help us move rapidly and adaptively. Now is the time to understand how the pandemic can bring about higher education and how information technology will help.
We made three assumptions when we considered possible scenarios that could direct the pandemic recovery preparation of an organization.
One or more successful vaccinations will be available and distributed. It would be possible for leaders, students, and other stakeholders to begin preparing for their recovery journeys.
The three examples we have selected are very general and focused on how the vision, culture, and business model of an organization can impact its recovery strategy.
For instance, one scenario may be adopted by leaders to guide financial health and another to guide education and academic work.
The big wildcard for 2021 will be lessons learned by faculty, administrators, students, and the family from the pandemic. If all goes well, students will be pleased to return to pre-pandemic higher education and remain resigned to their costs. If all goes well, administrators and faculty agree on how to integrate online learning into a restored institutional culture.
The pandemic has been a global disaster of unprecedented proportions in our lives. It's going to prove to be an inflection point. With all these said, we will remember life before the pandemic and compare it to a significantly different life after the pandemic. Higher education is not going to be the same. In fact, for some institutions, the pandemic will be an extinction event.
The pandemic will alter our lives, be it at a structural or surface level. There will be many who truly work on revolutionary and financial health or culture aspects.
But the pandemic will result in other institutions to reinvent themselves and start contributing to the epigenetic change of higher education.
With all these changes in every aspect of our lives, now we have to do things with the help of technology because everything is online nowadays.
Using services that could help you with your business or institution may be the thing that you need to consider in these uncertain times. There are three products that were made by TapTalk.io whose sole purpose is to help businesses be more successful in their sales, marketing, and support.
Powertalk by TapTalk.io is a Chat SDK & Messaging API for mobile apps. It is an enterprise-grade chat solution for your mobile apps and websites. With this, you can easily integrate secure and robust chat solutions to your own apps and website with an industry-leading 99.99% uptime SLA guarantee.
OneTalk by TapTalk.io is an Omnichannel Customer Engagement product from TapTalk.io that could integrate multiple messaging platforms for your sales, marketing, and support. OneTalk relieves you from the hassle of answering your customer on multiple platforms because OneTalk provides a faster way to respond to your customer which can enhance your sales and marketing in the future.
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