pt tap talk teknologi blog

(COVID-19) memiliki dampak yang cukup signifikan kepada semua bisnis, khususnya di Indonesia. Beberapa cara yang bisa Anda lakukan untuk membuat customer membeli apapun produk yang Anda jual adalah sebagai berikut :

Sebagian pebisnis lebih sering menggunakan teknik penjualan seperti potongan harga atau diskon untuk mendapatkan lead namun melupakan teknik untuk membuat mereka datang dan melakukan pembelian lagi. Salah satu hal yang bisa Anda lakukan untuk membuat konsumen melakukan pembelian lagi dan lagi adalah dengan memberikan layanan terbaik kepada para.

Menawarkan voucher sering digunakan oleh pebisnis untuk membuat konsumen kembali membeli produk Anda. Sampai sekarang cara ini masih banyak digunakan oleh department store dan masih cukup efektif.

Anda dapat menggunakan teknik ini untuk meningkatkan penjualan anda. Apa itu Up Selling?  anda tentu pernah membeli paket ayam di KFC atau McDonalds pada saat anda memesan paket ukuran medium biasanya kasirnya seperti ini “mau nambah ukuran minuman menjadi jumbo hanya dengan menambah Rp.3000 saja?”  atau “mau nambah Rp. 4000 untuk ukuran medium?”. Nah, teknik ini adalah teknik up selling yang dapat menambah jumlah transaki konsumen Anda.

Untuk dapat mempraktikkan 3 cara bagi pelaku bisnis online, Anda bisa menggunakan tools dan teknologi untuk memaksimalkan kualitas customer service. Meskipun customer service Anda sudah bersikap proaktif, Anda tidak akan bisa mengetahui masalah tiap pelanggan. Untuk memastikan Anda mengetahui pengalaman baik atau buruk yang dimiliki pelanggan, ciptakan cara mudah bagi pelanggan untuk memberi feedback. Bisa berupa survey di akhir layanan telepon, survey email yang dikirim secara langsung dari bantuan tools customer service Anda, atau formulir di halaman “Contact Us” dari web Anda.

Ada teknologi dan tools bagi customer service membuat customer semakin merasa dekat dengan usaha Anda. Karena konsumen lebih mudah mengingat semua informasi tentang produk dan jasa Anda setiap saat. Untuk terus menjalin hubungan baik antara pelaku usaha dan customer dibutuhkan tools yang disebut SaaS. SaaS berfungsi sebagai penolong peng-update informasi bagi customer. SaaS atau Software as a Service adalah salah satu bagian komputasi cloud berupa perangkat lunak yang dapat diakses oleh customer. Salah satu contoh platform SaaS adalah Omnichannel. Platform ini menyediakan segala informasi yang dibutuhkan customer dalam perangkat lunak berupa halaman interface. Saas digunakan karena perangkat lunak ini menguntungkan pelaku usaha. Beberapa keuntungan penggunaan Omnichannel sebagai salah satu dari contoh perangkat lunak SaaS adalah:

Kustomisasi Interface sesuai dengan kebutuhan bertujuan untuk memberikan pengalaman yang menyenangkan bagi customer. Omnichannel memiliki kustomisasi yang ramah pengguna sehingga pengguna UI atau User Interface merasa nyaman dengan segala kemudahan.

Salah satu upaya pelaku usaha dalam menjalin komunikasi dengan customer adalah penerbitan Monthly Newsletter. Dengan ini, customer tetap terhubung dengan informasi-informasi terbaru dari produk dan jasa yang telah melekat pada dirinya. Hal ini akan menjaga ingatan customer dan tidak berpindah produk dan jasa yang lain. Hal lain yang turut menjaga kesetiaan customer adalah pelayanan yang menyenangkan ketika bertransaksi. Apalagi ketika transaksi terkendala dengan adanya komplain dari customer. Kenyamanan menghadapi customer yang sedang bermasalah dengan produk yang dijual dapat diperoleh dengan live chat on web yang ada pada fitur OneTalk Automatic Messaging. Fitur ini akan bekerja sebagai chatbot yang akan melayani keluhan customer selama 24 jam. Hal ini tentu akan meringankan kedua belah pihak. Pelaku usaha dapat terus melakukan perencanaan-perencanaan, sementara customer mendapatkan penanganan secara cepat. Efisiensi waktu tercapai bagi kedua belah pihak.

Untuk dapat mengakses SaaS dengan perangkat lunak Omnichannel customer service pelaku usaha dapat segera swipe ke OneTalk by TapTalk.io. Fitur OneTalk Automatic Messaging telah menunggu untuk melakukan efisiensi besar-besaran bagi perusahaan milik pelaku usaha. OneTalk memiliki visualisasi, pewarnaan dan font UI yang menyenangkan experience pelanggan. Menggunakan platform ini sebagai customer service berarti menempatkan pelaku usaha pada posisi tinggal pakai dan menikmati kerjanya. Karena sebagian besar perawatan platform dibebankan pada vendor. Efisiensi tak terbatas dalam terlibat penuh dengan customer akan memperkecil post pengeluaran sekaligus membawa kurva sales dan marketing menuju puncak penjualan yang ditargetkan. Gunakan Omnichannel customer service untuk mengembangkan usaha Anda lebih besar dan menjangkau semua kalangan.

Pengusaha yang tidak berusaha meningkatkan apa yang mereka lakukan, baik dengan membangun produk, memasarkan bisnis, atau membantu pelanggan, akan tertinggal oleh orang yang ingin berinvestasi di kemampuan mereka. Meningkatkan layanan pelanggan memang tidak bisa dilakukan dengan cepat namun Anda bisa memanfaatkan adanya tools seperti OneTalk. Ini juga jadi perjalanan tanpa akhir, tapi penting. Jadi, pastikan ini jadi momen Anda untuk meningkatkan layanan ke customer.

Semoga bermanfaat!

Whether you have started your business years ago or just started to build a new one, you will always have the need to find a new way of making your audience. Fret not, in the new era of modern communication, social messaging platforms have become recent hits. So much that even more than one social messaging platform has managed to steal the top rank in the number of active users.

This, however, has been an excellent opportunity for any business to grow audiences, including yours. Therefore, an updated marketing strategy must be done immediately. So, if you want to effectively promote your business, you have to learn to ride this new wave. As a result, you might find your business grows bigger in indeed no time.

Nevertheless, finding the ideal way to market your brand using these platforms can be tricky. Thus, you need to properly learn about using social messaging platforms for businesses. Here are some quick starters to give you ideas on how to actually implement strategic content marketing in social messaging apps for your business.

Social Messaging Platforms 101

Just when the world has reached the year of 2020, mankind has found a new way to explore it. More than 3,4 billion people are now actively using social media messaging platforms as the primary means to connect with the world. Do you know how much the number means? It is roughly 3 times the population of the crowdest country in the world, China.

But what is a social messaging platform, really? It is basically an application on your mobile phone that instantly connects you with the world. For as we know, the world we live in today has taken many forms. We have reached the point where cutting a distance between people, country, even continent, is possible. Social messaging platforms are built to support the idea the whole time. Nowadays, you can send selfies as well as upload data to anywhere in the world just by one single tap. All you have to do is install apps such as WhatsApp, Facebook Messenger, and TapTalk to your mobile phone.

Starting to promote your business

After you have learned the basics of social messaging platforms, you can begin to think about how to implement your customer service on one of those. Many companies have started to build their community on every social media platform. But now, you started to wonder if it works well or even cost-effective. However, there are several steps you can apply as a simple guideline. Here are some of them:

1.  Create the appropriate content

Creating the right content means you have to understand your brand and your platform. For example, when you choose to develop a B2B community on social media messaging app, your content must take the necessary formal voice. However, when your buyer persona is a housewife looking for in-home services, you might find casual content more appropriate. Content is the secret spice of your brand’s popularity. Remember to regularly update your content for maximum results.

2. Develop your own community

Building a community should be the aim of any brand. The best way to do this is, of course, by creating and managing your own account on Omnichannel messaging platform. By doing this consistently, you would gain excellent brand awareness to unlock more buyers.

3. Choose the right platform

Determining the best platform for your business equals the key to success. Right here, research is the answer to all your questions. You can take one of OneTalk, as the first sample.  As one of the leading Omnichannel messaging platform,  this channel is perfect for any business. Especially, when you want to connect to customers in the fastest manner. By using OneTalk, you can combine all the channels into one inbox so you can effectively communicate with your customers through only one tool. As a result, you will get in touch with your customer faster. This will lead to more sales and revenues for your business. 

To learn more about OneTalk Omnichannel platform, visit our website TapTalk.io or contact us via email sales@taptalk.io.

As Covid-19 shows its big hit to the business world, it has proven that the effect it causes to the business needs to be taken seriously. As world cases exceeded 11 million cases—with the number going every minute, the executives have to prepare the workforce to survive. Recent surveys from McKinsey said that according to June’s survey, global executives believe that the recovery of business coming back into shape from this pandemic will be bumpy and slow (33%).

With people grow more and more wary to go out from the safety of their home, global businesses have learned that potential crises—that we definitely learn from this pandemic—always have the possibility to be exposed to all aspects of the business.  The management team has to work through all the uncertainties of their business, to appease their customer-based work so the company could still thrive with business and crisis management plan. Not only it could result in successful business management through crises, but it could also result in a good customer service team.

CRISIS & CUSTOMER SERVICE

So how should you manage your business to stay above water during the crisis? As communication becomes important in the time of the pandemic, businesses should develop a great crisis and customer service. Customer service has been the team that ensures the relationship between the business and the market runs very well and profitable for the business. Listed below are some of the things recommended by Co-Founder Scorebuddy Dublin, Dick Bourke, in customerthink as a crisis communication tips.

Support your team

While facing an unprecedented crisis this pandemic has caused, you have to constantly be there for your team. It is important to provide your team with emotional support so your compassion for handling the crisis will show through to your customers. This will be one of the key points that differentiate you from your competitors. 

Data and Information Gathering

While communicating with customers, your team will have time to determine the solutions to the impact of the crisis on your customers by reviewing customer service and communication policies and the change they brought during the crisis. With these insights, you will have to prepare the crisis management plan to handle the impacts that you have concluded.

Developing a Crisis Management Team

Just because your team faces a crisis does not mean that your business should go down the drain with the pandemic. Be prepared to develop the crisis management team. According to customerthink, in general, your crisis management team should consist of Crisis Manager: This person is an expansion of you to communicate and integrate your crisis communication plan; Crisis Management Advisor; directly report to Crisis Manager and providing needed resources; Emergency Director; work with emergency officials to support and assist report; Public Relations Specialist; Legal Advisor; and Medical/Security/Safety Advisor. This team will help you implement your plan of crisis management and prepared in case of future threats.

Provide an omnichannel support

To answer customer’s demands in this crisis, messaging platforms become scarce to provide customers with their communication of choice. Assuring your customers that you are always available to respond to all their demands is important, moreover in times of crisis. Using an omnichannel messaging platform might be the answer to what your customer needed.

According to qnomy, Omnichannel is an integrated approach to customer-centered processes in which multiple channel interactions are combined into a single management system to improve customer satisfaction and user experience. The advantages of omnichannel customer service are that it integrated multiple messaging platforms as a way of communicating with users and giving customers shopping convenience.

A branded omnichannel messaging platform for sales, marketing, and support can offer an entirely different experience for customers. One of the omnichannel messaging platforms is OneTalk. OneTalk is an Omnichannel Customer Engagement product from TapTalk.io that could integrate multiple messaging platforms. This will allow you to have an all-in-one inbox to communicate with your customers. You could assure that whichever the customers’ platform of choice you could provide. Because this product eases your customer to reach you with various messaging platforms such as Whatsapp, Telegram, Facebook Messenger, Twitter DM, Line, email, etc.

Omnichannel might be a way to maintain a positive and professional reaction to this pandemic. With omnichannel such as OneTalk, you can learn their history, how long have they been waiting, and what channel did they use. Learning your customers’ needs abled you to offer the thing they needed the most—even more so in this time of crisis. 

To learn more, visit our website TapTalk.io.

omnichannel customer service
Benefits of Using Omnichannel Customer Service, Marketing and Sales for Businesses

Giving consumers reasons to stick with the company is an important part of creating a competitive organization. There are a few different ways you can do so, but in this article, you'll see why moving to an omnichannel strategy is better for the bottom line.

Today, customers expect complete power in their buying decisions. They want to purchase goods and services under their terms, wherever they want, using a system that best suits them.

Your reputation as a retailer has reached beyond the reach of the Customer Service Department. It's all about how much you track and make sense of consumer journeys in this age day.

Marketing these days requires more than just a knock on the door of your potential client. Research currently shows that a customer will not purchase your product just through watching a single ad on one channel. You need to engage in many platforms at once, including digital platforms such as Omnichannel. Understanding the platform of Omnichannel is the first step in making your business big. But before we jump right to the nitty-gritty of stuff, you need to learn what is Omnichannel and how it affects your business. Omnichannel offers marketing experiences like no other.

One way to do this is by omnichannel engagement platforms.

Omnichannel engagement leverages a lot of distribution strategies to offer a seamless shopping experience to consumers. For example, the consumer may shop online from a mobile device, a laptop, or even a brick-and-mortar store, and yet the experience is consistent.

Most multi-channel platforms allow you to interact with your customers in real-time via chat or video, and even via screen sharing and browsing.

Customer engagement is an important consideration if you want to achieve your business goals. By providing real-time solutions, your customers become connected to your brand and feel actively involved in your product or service.

Let’s get to know more about this omnichannel stuff that you may need to know.

OMNICHANNEL
OMNICHANNEL

Omnichannel Customer Service

Understanding the platform of Omnichannel is the first step in making your business big. Omnichannel offers marketing experiences like no other. When you choose to connect your business with this platform, you can indulge your business into an unlimited channel, including retail, social media, and desktop browser. Omnichannel allows the customer to make a purchase on any social media and then track the receipt through a desktop browser. This kind of interconnected service will benefit your business for sure. Since customers will be able to connect to your business in any media.

BUT, what is Omnichannel? 

The solution to better customer service is omnichannel. Omnichannel is an integrated approach to customer-centered processes in which multiple channel interactions are combined into a single management system to improve customer satisfaction and user experience. The advantages of omnichannel customer service are that it integrated multiple messaging platforms as a way of communicating with users. This could help your business to answer those said demands. 

Omnichannel is oriented around your customers and creates a singular customer experience across your brand by bringing together sales and marketing that cause spillover between channels. In terms of customer support, omnichannel brings together multiple messaging channels on the same platform. Omnichannel has a focus on the customer journey in communicating with the company, so the quality of the experience is smoother.

With omnichannel customer service you can:

1. Reach a large number of active customers

The omnichannel platform allows and helps you reach a large number of customers. It offers a massive leap for small businesses. However, for more established companies, Omnichannel equals rapid expansion. Marketing your business can never be this easy. You can reach more people suitable to your buyer persona by creating your strategic content on Omnichannel.

2. Serve your consumers wherever they are

Consumers want flexibility, and that means delivering the offering in a manner that better serves them, whatever or wherever it is. And that's just what Bank of America is good at. The brand takes the contribution of omnichannel consumers seriously, recognizing that customers may choose to pay monthly bills from their mobile device, POS, or laptop.

And that's just what the Bank of America is doing. The brand takes the contribution of omnichannel customers seriously, recognizing that customers may choose to pay monthly bills through their mobile device, POS, or online applications. They want to do so effortlessly, whatever their preference, and have the same ease of experience.

3. Gather Insights from your Customer

Every marketer knows the importance of customer insights and data for their business. This allows you to better understand your customer behavior and make informed decisions about how to provide the best customer experience.

Since omnichannel customer interaction is a unified system, it is much easier to combine all the data into one dashboard for use.

Ask yourself this question, "When did they leave your shopping cart, and what clicked on your site the most?"

Having this data in one place allows you to be proactive and create an effective business growth strategy. It all comes down to the power of customer insight, which is very important when setting the direction of your marketing operations.

4. Convenience of your customer support

Nowadays, people rely on their mobile phones a lot. Therefore, excellent mobile customer service will certainly increase your brand awareness. By choosing to develop customer support on Omnichannel, your business will be able to keep up with customer’s growing expectations. Especially because the Omnichannel messaging platform, such as OneTalk can guarantee convenience and efficiency.

5. Improve the speed of your customer support

Customer service on social media can hit or miss at any given time. When you can deliver, you can increase the rate of your customer satisfaction. About more than 31% of your potential clients want to have your answer within 30 minutes. To keep up with this, you have got to find a bridge between your system and the customer. Therefore, you need a platform that can connect them all. And what can be better other than Omnichannel?

6. An ideal customer service

More and more people want companies to make it easy for them to address their customer support issues. Being able to search up a response and address the question at one’s own time has become the primary need.  In reality, nearly three-quarters of customers choose to use the website of a client to find a solution rather than choosing specific service networks.

Because Omnichannel communication facilitates consumer behavior insight, it also lets you determine the best way to address customer demands and anticipate product requirements.

If you’re having a ton of clicks from Facebook advertisements that hit a certain state or city, you can monitor it and proactively transfer products to your physical locations in that area to boost the experience of consumers who buy online and pick up in person.

7. Disposition

All businesses require a good disposition. Nowadays, you can get one by using the Omnichannel messaging platform. One of the best omnichannel to serve this purpose is OneTalk. OneTalk offers the perfect tools to serve customers. OneTalk by TapTalk.io provides a feature that can get you a summary of customer disposition. With this feature, you can get business insight from your very own customer. You can use the data to further develop your business or even generate new ideas. By choosing OneTalk as your partner, you can build the best customer service for your brand. 

But what else?

FITUR OMNICHANNEL

To provide efficient customer service, we need a channel that allows us to provide a faster response. Take an example from WhatsApp-based customer service. In one WhatsApp account, usually, there's only one agent to answer all those demanding questions from your customer. Surely, we can't rely on that for large companies with thousands of chats that come in a day, right?

OneTalk by TapTalk.io is an Omnichannel Customer Engagement product from TapTalk.io that could integrate multiple messaging platforms for your sales, marketing, and support. OneTalk relieves you from the hassle of answering your customer on multiple platforms because OneTalk provides a faster way to respond to your customer which can enhance your sales and marketing in the future. 

The benefits of omnichannel customer service are the integration of multiple messaging platforms as a way of communicating with users, it collects way better data collection and analysis, it is time effective and cost-effective, reaches a large number of active customers, and choosing a trusted omnichannel messaging platform will provide you with greater customer support and services.

Here are some of our top features that you will love to have in your customer support:

1. All-in-One Inbox

We understand your time is very valuable. Equip your agent with tools that have complete features.

2. WhatsApp, Telegram, Facebook Messenger, Twitter DM, LINE, Email, and others

Make it easy for your customers to contact you through various channels and reach them more easily.

3. Disposition

Study your data. Create and summarize the dispositions of each incoming case to get business insights from your customers.

4. Assignment Rules

Unassigned, Round Robin, Balanced. Find the case distribution method that is most suitable for the type and way of working your business

5. Case Detail

Understand your customers further by knowing how long they have been waiting, their history, the channels they use, and many other things.

6. Working Hour and Automatic Messaging

Describe working hours for your customers so that they don't wait when contacting outside of working hours and also send a custom template message to your customer before the agent replies to their message.

Easy-to-use, a secure messaging platform for everyone

For those who wish to use a safe and secure omnichannel messaging platform service, OneTalk also provides you with a safe and robust chat platform. Every message sent through our platform and machines is encrypted and strong enough to handle millions of messages. You don't have to worry about the confidentiality of your business.

OneTalk is also an easy and fast integration messaging platform, and all the chat user interfaces in our library are ready to use. This allows you to focus on providing the best sales, marketing, and customer support. We're also flexible and customizable to match your brand tone and voice from fonts, symbols, labels, and more.

Preserve your customer data and turn it into business insights with OneTalk. OneTalk as a social messaging solution will facilitate sales transactions to prospective customers as well as business owners. Provides an easy way for your customers to chat with you by using the user session sync feature. This feature prevents your customers from rewriting the information they have provided you as it is automatically stored on your system.

But, are you still having trouble allocating all of these messages to your special agents? Well, this is why omnichannel also provides social messaging solutions through its messaging system with appointment rules. There are three types of assignment rules: Indeterminate, round-robin, and balanced. Unassigned assignment rules mean that new cases are not automatically assigned to agents, agents must assign their own, Round Robin's assignment rules mean that new cases will be evenly distributed and assigned to each available agent in alphabetical order, balanced is the new placeholder states being assigned to the agency with Fewer cases first. These customization rules are a big plus as you can always monitor how the agent is doing from the recorded engagement times, and of course, you can satisfy clients' requests by responding systematically.

Another offered feature, Customer Reviews, allows customers to rate your employees' service. Meanwhile, our real-time agent activity tracker monitors how your agents serve your clients.

The ranking feature creates and summarizes actions for each incoming case to gain business insights from your customers. The recorded data knows how long they have waited, their history, the channel they are using, and a lot more. This feature also helps you to summarize cases to avoid similar cases in the future and generate new business ideas.

OneTalk increases customer engagement by providing an omnichannel messaging solution for sales and marketing platforms. With all the features that make customer support easy. OneTalk offers an omnichannel messaging platform at the best prices. Multi-line customer service provides service without hidden prices. 

You can view all packages and prices listed in full on our website. Are you a solo entrepreneur trying to find the best customer service solutions? Or a company that is growing and developing? Or large-scale companies and institutions? OneTalk has all the solutions for your customer service needs.

So, what are you waiting for? Our agents are ready and anticipating you if you want to know more about this so-called Omnichannel Messaging Platform. Still not sure? Feel free to contact our agent via WhatsApp to find out more about OneTalk, we will be waiting for you. Surf our website to know all about OneTalk.

Increasing your business growth might take a considerable amount of effort. First, you have to spend some time to get your marketing sales up. Moreover, you need to study your financial statement as well as other corporate compliance. When you have just started your business, you might find difficulties in managing your company. However, by taking a step-by-step approach, you can get a better result in a shorter amount of time.

Step 1: Set up a clear business statement

A defined goal might be strategic moves when it comes to a business. To create a road map to rapid growth, you have to make every decision on track. So before you start everything else, make sure to define your vision. It might sound cliché, but it will save you from problems in the future.

Step 2: Focus on your buyer persona

A buyer persona is the core of your business. Building one is easy, but keeping your focus on it is a different story. That is why you need to take measures to always keep it real.  Set your priority in the right order to see growth in your business.

Step 3: Study your competitors

Competition might be exhausting, but it is necessary for the growth of your business. Research becomes the key to success here. The right research will undoubtedly get your business one step ahead against the competitors.

Step 4: Develop customer support

No business can survive in the field without paying attention to its customer. Therefore, you must invest some of your revenue in developing customer support. This step will allow your brand awareness to rise and eventually support the growth of your business.

Step 5: Time your management

So now you have a business, and you want to see it growing endlessly. To do that, we suggest you manage your time well. Apply a generous 60 percent of your time to do the things others cannot do. However, spend some time to strategize and plan your business ahead too.

Step 6: Create more content to connect with your customer

Aside from building excellent customer support, you will also need to spend some effort into studying the best messaging platform for sales, marketing, and support. Through more channels such as social media and social media messaging, you can reach more customers, and aim to get acknowledged. 

Step 7: Master your financial statement

The financial statement gives you an accurate analysis of your own brand effectiveness. Master how to look into the answer from the number shown. This is the secret key to taking everything to a new height.

Step 8: List the email of your potential clients

Email marketing truly works. If you ever wonder how this copywriting works, stop your thoughts right there. For even, the multi-billion dollar company nowadays starts from the very essence of email copywriting.

Step 9: Unlock a new growth by establishing a partnership

Stop thinking that you can expand your company alone. A strategic partnership must be done from time to time for the sake of rapid growth. But, do make sure that your partner knows the line they cannot cross when it comes to partnering.

Step 10: Marketplace is your new best friend

Today's world comes with endless possibilities. If you seek to grow your business, make sure to update yourself with new options. For example, you can start utilizing the online marketplace as a new way of selling your products.

Step 11: Manage your clients with Omnichannel platform

Using an omnichannel platform might benefit your client as well as your business. OneTalk is one of the best messaging platforms for sales, marketing, and support you can choose these days. With its user session synchronization, it will be easier for your client to contact you. You can simply connect their login session so that they do not have to re-input their information. This kind of feature would grow your business into a bigger business because managing clients is the core of every business.

Kita hidup di masa-masa sulit yang penuh dengan ketidakpastian. Tidak ada yang bisa menjamin atau tahu untuk apa yang akan terjadi dalam wabah COVID-19 ini. Bisnis yang ingin bertahan di masa COVID-19 ini harus menjaga komunikasi yang konsisten dan relevan dengan customer selama pandemi. Para pemilik bisnis dan konsumer tentu nya juga harus beradaptasi dengan lingkungan ‘new normal’ ini. Sekarang, tantangan terbesar bagi pemilik bisnis adalah bagaimana caranya untuk mempertahankan arus komunikasi terhadap customer mereka secara konsisten dan relevan. Terutama jika bisnis Anda berencana untuk kembali beroperasi di dalam beberapa minggu yang mendatang.

Menurut riset yang kami lakukan, ada beberapa cara yang menurut kami bisa Anda ikuti untuk melayani customer Anda di masa pandemi ini.

  1. Komunikasi dengan baik
    Di masa yang sulit ini, penting untuk Anda tetap berkomunikasi dan melayani customer Anda. Lebih baik berkomunikasi sering daripada kurang berkomunikasi. Yang ditakutkan oleh customer Anda di saat pandemi ini adalah ketidakpastian. Berkomunikasi dengan pelanggan Anda tidak akan mengurangi ketidakpastian global seputar krisis kesehatan. Namun, itu akan memberikan sedikit kepastian tentang bagaimana bisnis Anda beroperasi dan bertahan di saat pandemi ini.

  2. Dengarkan keluhan customer Anda
    Untuk lebih memahami kebutuhan cutomer Anda, kami merekomendasikan untuk secara aktif mendengarkan masalah customer Anda ketika Anda berbicara dengan customer Anda. Karena keluhan yang dihadapi customer Anda terhadap produk Anda, karena bisa saja keluhan di masa lalu itu sangat berbeda dengan keluhan yang mereka hadapi di hari ini. Kami sarankan menempatkan diri Anda pada posisi customer Anda. Ketahuilah bahwa customer bisa menjadi emosional dan cemas. Dengan memberikan empati berarti Anda mengerti situasi customer Anda, tetapi itu bukan berarti Anda harus memberikan semua yang mereka minta. Maka dari itu, dengarkan keluhan customer Anda.

  3. Mindset dimana customer adalah raja
    Kebutuhan customer Anda harus selalu menjadi yang utama dalam segala hal. Saat customer menghubungi Anda, Anda harus pertimbangkan terlebih dahulu apa yang paling perlukan customer Anda saat ini, apakah itu informasi yang akan Anda berikan relevan dan tepat waktu?

  4. Siap siaga dalam melayani customer Anda
    Jika customer Anda telah menghubungi Anda, penting untuk membalas mereka cepat. Karena customer ingin diperhatikan dan ingin mendapatkan solusi tercepat terhadap kendala yang mereka alami. Atribut terpenting untuk memberikan customer Anda pengalaman baik adalah waktu respons yang cepat. Karena itu, merespons dengan cepat berarti Anda memenuhi harapan pelanggan.

Keberhasilan bisnis Anda dapat bergantung pada seberapa baik Anda memenuhi perubahan kebutuhan pelanggan. Jika Anda sudah melakukan 4 hal diatas, yang harus Anda lakukan setelah itu adalah untuk menadaptaskan bisnis Anda dengan situasi pandemi ini. Misalnya, para bisnis sekarang dapat melayani customer secara vitual dan menggunakan layanan sosial lainnya dengan bantuan teknologi. Untuk bisnis online, pastikan bisnis Anda masih bisa dijangkau di saat #NewNormal ini. Dengan OneTalk by TapTalk.io, Anda dapat menjangkau customer dari berbagai aplikasi messenger dan juga sebaliknya. Customers dan konsumen Anda-pun dapat belanja dan tanya jawab bebas repot via online dengan omnichannel OneTalk by TapTalk.io. Gunakan OneTalk untuk mempermudah kinerja Anda.

Semoga bermanfaat dan semoga tips dan trik yang kami berikan bisa memberikan insight untuk membantu Anda menyusun strategi di masa pandemi ini!

Why is Customer Satisfaction Important?

Customers are a basic element of every business. The customer is the determining factor for the existence of a company. It is from customers that the source of the company's revenue comes from. The more customers the more income opportunities are obtained. The more the frequency of purchases, the more opportunities for increased income.

Customer satisfaction is one important factor that must be considered by the company because the customer is the reason why a company exists. And without customers, the company cannot maintain its survival. It is to measure how products or services provided by a company meet customer expectations. The importance of satisfying your customers can't be underestimated, and consistent efforts must be made to achieve. It plays an important role in creating long-term relationships with people and having them come back to your business.

Increase customer loyalty

In a business, increasing consumer loyalty is an important aspect that must be considered. Why? Loyal customers have a big influence on business progress, they can make sales stable and continue to grow. Moreover, if you invite other parties to visit. For example, a culinary business, even though many competitors also have a good sales strategy, both from a cheaper price, purchases can be delivered directly, or a place that is closer but not infrequently customers choose a place to eat that has been trusted with delicacy and friendly service. Therefore, customer satisfaction and comfort need to be maximized in order to maintain and increase their loyalty.

Maintaining long-term business

Not a few businesses that can not survive in a long time, over time it must close because of the lack of buyers. This can be caused by several things, including low target markets, difficult to reach locations, or also from unpleasant services. So that businesses can last a long time, of course, they must choose the right type of business, crowded and interested in consumers' abilities (purchasing power). Meanwhile, if the location of the business is a constraint or is relatively difficult to reach by visitors, delivery services can be utilized to facilitate the buyers to obtain the desired goods. Services are generally also known in the form of communication, for example, having a friendly attitude and giving a quick response. All in the form of good service makes it possible for the business to run in the long run. Imagine if buyers continue to grow and the reputation of the business is well known, of course, there is no reason to close a managed business.

Then, how to do it. Can you provide good customer service? You can use customer service monitoring tools like OneTalk. OneTalk is an omnichannel messaging platform for Sales, Marketing, and Support which can be used for customer service monitoring tools. You can improve the experience of talking to your customers through several channels that can be monitored through one dashboard!

For more information, please contact us at sales@taptalk.io or visit our website!

meningkatkan penjualan melalui whatsapp

Banyak orang mencari informasi bagaimana cara meningkatkan penjualan dengan cara promosi di WhatsApp. Sebenarnya ada beberapa tips promosi menggunakan aplikasi WhatsApp untuk meningkatkan penjualan. Namun, tidak semua pengusaha mengetahui dan mempraktekkannya dengan baik. Promosi WhatsApp yang benar dan efektif akan mampu mendatangkan banyak pembeli.

Sebagian besar pemilik toko online, penjual di internet, dropshipper, reseller maupun para pedagang yang memanfaatkan internet akan menggunakan WhatsApp sebagai social messaging solution sebagai tempat interaksi dengan pelanggan. Karena aplikasi WhatsApp yang cukup populer di kalangan masyarakat Indonesia Anda juga harus memanfaatkannya sebagai media promosi. Sebagai social messaging solution aplikasi WhatsApp tersinkronisasi dengan data kontak Anda, sehingga Anda akan langsung terhubung melalui WhatsApp dengan kontak yang Anda simpan.

Baca juga: Cara jualan melalui WhatsApp Business

Cara Promosi Menggunakan WhatsApp

Jika dibandingkan dengan aplikasi chat lain seperti BBM atau Facebook messenger, aplikasi WhatsApp lebih ringan dan cepat serta jarang lag atau lemot. Kelebihan inilah yang juga membuat pengguna whatsapp semakin bertambah setiap harinya. Berikut ini beberapa cara promosi yang efektif menggunakan WhatsApp yang bisa Anda praktekkan:

1. Gunakan Profile Yang Profesional

Profil WhatsApp memegang peranan yang cukup penting untuk promosi bisnis Anda. Agar lebih mudah dikenali oleh konsumen gantilah foto profil whatsapp Anda dengan produk yang akan dijual. Gunakan foto dengan kualitas terbaik (HD) agar konsumen dapat melihat dengan jelas mengenai barang yang dijual.

Dalam aplikasi WhatsApp juga terdapat fitur history profile, utamanya di dalam bingkai foto profil. Anda bisa memanfaatkan fitur history profile ini untuk mengupload video. Upload video mengenai penjelasan, detail, maupun info promosi yang sedang anda lakukan. Short video cukup ampuh untuk menjelaskan secara rinci tentang produk ataupun promosi usaha Anda.

2. Lakukan Broadcasting Secara Proporsional

Jangan pernah sekali-kali melakukan spam dengan broadcast sampah yang isinya hanya menjual dan menjual. Ini akan membuat kontak WhatsApp Anda diblokir secara permanen oleh konsumen. Sebagian besar orang akan merasa broadcast Anda mengganggu dan sangat menyebalkan jika dilakukan terus menerus. Anda boleh melakukan broadcast dengan tenggat waktu tertentu. Selain itu, konten yang Anda berikan harus berisi informasi yang bermanfaat. Jangan pernah menyebarkan berita hoax karena kredibilitas Anda akan diragukan.

3. Gabung Dengan Group

Aktif di grup WhatsApp yang memiliki banyak member bisa Anda coba untuk mengenalkan usaha Anda. Untuk lebih menonjol Anda harus lebih sering berkontribusi dalam grup tersebut. Lakukan beberapa cara ini agar Anda bisa aktif dalam group :

Menggunakan Platform OneTalk untuk Tools Marketing Anda

Ketika Bisnis anda semakin berkembang dan anda mulai membutuhkan satu dashboard untuk mengatur customer service anda, maka OneTalk dari PT. Tap Talk Teknolgi adalah jawabannya.

OneTalk merupakan messaging platform untuk penjualan, promosi and membantu support bisnis Anda. Keuntungan OneTalk omnichannel sales, marketing dan support adalah memiliki banyak fitur-fitur menarik. Beberapa diantaranya adalah dapat menginformasikan jam kerja Anda ke konsumen dan membalas pesan secara otomatis ketika customer Anda menghubungi Anda di luar jam kerja. Anda juga dapat mengatur case yang masuk dengan mengarahkan ke agent yang tepat berdasarkan departemen mereka masing-masing. Selain itu, konsumen Anda juga dapat memberikan rating untuk agent Anda sehingga memudahkan Anda untuk mengukur tingkat kepuasan customer Anda.

Keuntungan OneTalk omnichannel sales, marketing dan support yang tidak kalah menarik adalah tools ini akan membantu Anda memahami customer Anda lebih jauh dengan mengetahui berapa lama mereka telah menunggu, history case mereka, channel yang mereka gunakan, dan banyak hal lainnya. Anda juga dapat mengetahui bagaimana agent Anda menjawab konsumen dan apa permasalahan konsumen Anda yang dapat diselesaikan. Selain itu, Anda dapat memantau aktivitas agent Anda, dan lihat bagaimana mereka melayani pelanggan Anda.

Baca juga: Pentingnya menggunakan satu dsahboard untuk semua channel messenger anda

Itulah beberapa tips dan trik cara promosi di WhatsApp, semoga bermanfaat. Siap untuk meningkatkan pengalaman dan interaksi customer Anda? Biarkan Taptalk.io membantu Anda!

Produktivitas bisnis bergantung kepada kemampuan perusahaan masing-masing. Lalu, apa lagi yang menjamin kesuksesan bisnis? Bisnis membutuhkan karyawan yang aktif dan produktif yang menjalankan tujuan yang selaras dengan goal perusahaan. Kabar baiknya adalah bisnis dapat mempengaruhi dan mengubah produktivitas dalam banyak cara. Contohnya dengan bantuan teknologi. 

Di #NewNormal ini, kita dapat menggunakan teknologi untuk memaksimalkan produktivitas bisnis untuk mewujudkan kesuksesan sebuah bisnis. Bisa dilihat dari banyaknya pembisnis yang menggunakan menggunakan WhatsApp untuk sales, marketing dan customer support.


1. Menjalankan bisnis menjadi lebih efisien

WhatsApp telah banyak membantu para bisnis untuk menjadi lebih efisien dengan cara memungkinkan Anda untuk memiliki menjalankan bisnis di WhatsApp. Berkomunikasi lebih efisien dengan pelanggan Anda tanpa biaya tambahan, dan membantu Anda mengembangkan bisnis Anda.

2. Pantau informasi melalui teknologi

Bisnis bekerja berdasarkan informasi. Kalau sudah memakai WhatsApp, lalu bagaimana caranya untuk sebuah bisnis memantau informasi? Dengan OneTalk, informasi dapat dipantau di dalam satu dashboard menggunakan fitur Smart Disposition. Pelajari data Anda. Buat dan rangkum disposisi dari setiap case yang masuk untuk mendapatkan insight business dari customer Anda.

3. Komunikasi menjadi sangat mudah.

Salah satu alasan menggunakan WhatsApp sebagai alat pemasaran adalah bahwa banyak pelanggan Anda yang mungkin sudah menggunakannya. Buktinya ada lebih dari 50 miliar pesan dikirimkan melalui WhatsApp setiap harinya. Fitur All-in-One Inbox unggulan OneTalk dapat membantu membuat komunikasi menjadi lebih mudah lagi. Kami mengerti waktu Anda sangatlah berharga. Perlengkapi agent Anda dengan tools yang memiliki fitur yang lengkap. Mempermudah customer Anda untuk menghubungi Anda melalui berbagai channel dan jangkau mereka dengan lebih mudah dan memungkinkan customer untuk menghubungi via WhatsApp, Telegram, Facebook Messenger, Twitter DM, LINE, Email, dan lainnya. Biarkan customer Anda memilih channel untuk menghubungi Anda.

4. Kontrol akun menjadi lebih efisien

Sayangnya, aplikasi WhatsApp Business tidak mungkin digunakan untuk banyak pengguna. Apa yang terjadi jika terlalu banyak nya pesan masuk dan ingin mempunyai Agen lebih dari satu untuk kontrol akun WhatsApp Business Anda? Hindari customer bingung karena banyaknya nomor WhatsApp Anda. Dengan OneTalk, Satu nomor WhatsApp bisa Anda gunakan untuk banyak admin. Optimalkan nomor WhatsApp Anda. Satu nomor WhatsApp bisa Anda gunakan untuk menghubungi seluruh customer Anda.

Untuk informasi lebih lengkap, kunjungi website kami OneTalk dan hubungi kami di sales@taptalk.io

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